Generative AI is set to revolutionize the way associations engage with members, plan events, and conduct conferences. The journey though is still in its infancy, full of challenges and opportunities. We aim to demystify the application of AI, focusing on harnessing its power to innovate and enhance the association experience. 

In this practical session, we explore AI from a practitioner's perspective, working on actionable insights rather than just a technology discussion. The interactive session includes delegate case studies, and a collaborative breakout to develop your organization's approach to effective and ethical use of AI, now and into the future.

• Introduction
• Session Leader's vision for the future of AI and events - with the challenges
• A walkthrough of the practical applications of Generative AI
• Facilitated discussion on areas of opportunity in events, conferences and membership
• Case studies by delegates showcasing effective and reliable use of AI
• Breakout groups to develop an action plan for AI utilization and envision future possibilities.
• Conclusions

The format and content may be adapted to more closely match the requirements of delegates as provided in the input form.